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DANISH AI STARTUP

Neurons

Software that predicts where people look and what they notice in ads, packaging and web pages.

vision behavioural-ai creative

FOUNDED2013
PEOPLE~76 people
CITYCopenhagen

Neurons builds scalable neuromarketing software that predicts customer attention, engagement, and memorability for ads, videos, web pages, and packaging before campaigns go live. The platform uses predictive AI models trained on a database of eye-tracking and brain-scanning data collected from over 300,000 participants across twenty years of neuroscience research. Advertisers, agencies, and brand teams use the software to run pre-tests, generate attention heatmaps, track object-level focus, and analyze single images or hundreds of video assets in minutes.

The system outputs behavioral scores and actionable recommendations designed to help marketers measure impact, reduce media costs, and improve metrics such as ad recall and brand awareness. Companies can access the software directly or integrate the functionality through the Neurons API to add attention prediction features into their own platforms.

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